Managing a golf course is hard enough—running a league or a complex tournament shouldn’t be. That’s why we are incredibly excited to announce Smart Golf as a Supporting Sponsor for the 2026 Ohio Golf Conference!

Based on a foundation of “baptism by fire” in the high-stakes world of NCAA tournament scoring, Smart Golf has evolved into a powerhouse platform used by over 300 courses across North America. I recently sat down with Rob Sunstrum to discuss how their technology is helping courses streamline operations and, most importantly, grow revenue.

From NCAA “Baptism by Fire” to Your Pro Shop

Smart Golf didn’t just build a program in a vacuum. They refined their live-scoring tech by running marquee NCAA events (including the one where Ohio’s own Neil Shipley took home the win!).

Rob himself was on the ground, learning the intricacies of tournament management from the first scorecard to the final trophy. They’ve taken that “major championship” level of detail and scaled it down into an easy-to-use platform for your everyday Wednesday night leagues and member-guests.

Driving Revenue in 2026: More Than Just a Leaderboard

At the conference, Rob will be joining our “Growing Revenue” panel to share insights on how digital tools can actually boost your bottom line. A few highlights of what Smart Golf brings to the table:

• Automated Match Play: Run your season-long brackets without lifting a finger. The system sends automatic reminders, dots the cards, and updates the bracket instantly.

• The “Hustle” Factor: They’ve built in support for Calcutta and Pari-mutuel betting. Imagine your members sitting in their carts, watching the live leaderboard on their phones, and knowing exactly what’s at stake when their buddy stands over a four-footer.

• Inventory Control: For public courses, leagues are the ultimate way to guarantee inventory is sold. Smart Golf makes managing those groups so easy that your pro shop staff can focus on the members, not the spreadsheets.

“We want to have the best products in the marketplace, and we also want to be able to offer it at a price point that isn’t out there,” says Rob.

An Exclusive Deal for OGCOA Members

We know that our members value sponsors who value them. To show their commitment to the Ohio golf community, Smart Golf is offering a significant discount for association members:

• Standard Annual Pricing: $1,200

• OGCOA Member Price: $950 (That’s a 20%+ savings!)

Meet Rob at Westbrook

Rob will be at the conference on March 3rd at Westbrook Country Club with a dedicated table. Whether you run a high-end private club, a bustling public course, or a municipal track, go say hello. He’s eager to show you how to move away from paper-and-pencil headaches and into a more professional, digital experience.